This campaign is about brilliant friendship groups and how they span across the years. It's a fun celebration of life & laughs and advertises both sanitary products & moderate incontinence pads.
YOU HAVE A FRIENDSHIP GROUP, SPANNING DECADES - AND WILL BE ABLE TO PROVIDE HISTORICAL PHOTOS (MAYBE EVEN VIDEOS!) OF PAST TIMES, WHICH WILL BE USED IN THE CAMPAIGN. it is important you can source this material, so please have a rummage through old photo albums or memory sticks before applying - thank you. IT IS also IMPORTANT that some of THE SAME FRIENDS WOULD LIKE TO APPEAR TOGETHER.
PERHAPS YOU MET AT SCHOOL AND ARE NOW IN A CHOIR TOGETHER. MAYBE YOU RETURNED TO PLAYING HOCKEY OR NETBALL. YOU COULD BE DOG WALKING BUDDIES. PERHAPS YOU ARE IN A ROWING CLUB or started a comedy act together. WE ARE REALLY OPEN TO IDEAS; WHAT IS MOST IMPORTANT IS YOU HAVE A STRONG FRIENDSHIP THAT DATES BACK TO THE NINETIES OR NOUGHTIES.
FRIENDS WHO ARE AUTHENTIC, CONFIDENT & EMOTIONALLY EXPRESSIVE, WITH A STRONG SENSE OF SELF.
WE ARE NOT LOOKING FOR PROFESSIONAL actors or models FOR THIS CAMPAIGN PLEASE.
WE WILL BE SHOOTING 1 DAY IN LONDON IN EITHER LATE JUNE OR EARLY JULY - EXACT DATES TBC
EACH TALENT CHOSEN TO SHOOT WILL RECEIVE a payment of £350 PER SHOOT DAY AND A FURTHER PAYMENT OF £2,500 EACH TO COVER USAGE OF THE CAMPAIGN, PLUS ALL TRAVEL EXPENSES. you will not be required to pay a fee to apply or participate.
USAGE - ALL MEDIA UK & IRELAND, 1 YEAR.
IF YOU ARE INTERESTED IN TAKING PART, PLEASE HAVE SOME PHOTOS OF YOUR GROUP OF FRIENDS (FROM PAST & PRESENT) TO ATTACH TO THE FORM. WE JUST NEED ONE APPLICATION PER GROUP OF FRIENDS PLEASE.
IF YOU ARE SHORTLISTED, WE CAN PROVIDE much MORE INFORMATION ABOUT THE CAMPAIGN IDEA and your involvement.
please pass this info on, as we are looking for more than one group of friends. thanks so much.
To APPLY - CLICK THE BUTTON BELOW
